HS is the only subscription national newspaper in Finland. Here’s how it gets readers to subscribe.
Within a week, the survey had 445 responses, with 82% of respondents saying they were in favor of the deal, as long as The Continent maintained its editorial independence.
If you’re running a news outlet and having a hard time getting your readers to pay for your work, here’s an idea: Turn a back room into a liquor store.
“For creative people to feel like they have the backing of the company in trying something innovative is really important,” Hinojosa said. “I would say the same thing in terms of audio — it’s very much a culture of openness and trying things. It’s scary to be vulnerable and to be pitching, but that is what… Continue reading At Futuro Media, Maria Hinojosa is building a home for authentic Latino storytelling
Slides and cards are a good way to highlight the strongest part of a story, whether it’s a visual component or a tidbit that competitors don’t have.
In the transition into post-Covid life, more and more news outlets in the U.S. are opting to keep putting on some virtual events even as in-person ones return.
When Runcie was in business school at the University of Michigan in 2014, everyone was talking about a Harvard Business School case study about Beyoncé’s surprise album “Beyoncé,” which was released without traditional marketing and promotional strategies. All of the talk about that case study got Runcie thinking about other stories in hip-hop: What if… Continue reading With Trapital, Dan Runcie found a way to cover the business of hip-hop and make it sustainable
Lokal, a location-based community information app in India, experimented with monetizing shoutouts and hyperlocal classified ads. It earned them $60,000 in March.
The wire, run via Substack, helps student reporters share knowledge and reporting.
Every aspect of La Brega, from the scripts to the sound design to the original music and illustrations by Puerto Rican artists, was produced in a way that would speak to a Puerto Rican audience.